The recovery of the economy causes the packaging industry to grow, and with that, the chances for innovative materials. In the future, we will aim for an economy in which we only use sustainably produced, renewable or commonly available raw materials, and in which packaging has to be designed in such a way that it is suitable for high-quality recycling.
This means that there has to be a market for new, innovative materials and packaging design that offers alternatives to the current, oil-based and unrecyclable packaging such as potato chips bags. In the future, packaging has to meet new, clearly formulated goals:
- Replacing fossil, exhaustible and not-sustainably produced raw materials by sustainably produced, renewable and inexhaustible raw materials.
- Redesigning packaging material so that it can be recycled with as high a quality as possible.
The path to material innovation within the packaging industry is open!
RETROSPECT MATERIAL XPERIENCE 2018
Our Graphic ambassador
Chain innovator in Bioplastics, Biobased Packaging & Bio-economy projects at Green Serendipity
Caroli Buitenhuis is chain innovator and consultant in Bioplastics, Biobased Packaging & Bio-economy projects and also educated as packaging expert. She has brought various innovations effectively into implementation (including award winning innovations). Caroli has a broad international chain network, which she uses to connect brand owners and retailers to the right parties in the biobased and circular supply chain.
Green Serendipity is a consultancy for bioplastics, biobased packaging and bio-economy projects with the focus on the circular economy. The whole chain from raw material to end-of-life is the central objective.
Several large exhibition pieces – often never shown to the public before – were exhibited during the trade fair, showing the visitor a glimpse of the future. What was shown?
This packaging material from Ecovative Design is made from mycelium, or the roots of mushrooms. Using moulds, the material is grown in the desired shape. Afterwards, the mycelium is dried, which stops the growing process. The material can replace for instance EPS and is completely compostable.
Material Xperience is known for its high-profile speaker programme, which includes renowned (inter)national architects, scientists, designers and other experts.
Thursday afternoon 15 March the speaker programme “The Future of Graphic & Packaging” took place in the Material Xperience theatre, with Caroli Buitenhuis (Green Serendipity), amongst others.
Visit the programme page for more information.
Materials From The Independent Materia Collection
During this three-day event, Materia showed the newest materials from its independent collection, which were scouted during the year before the exhibition. A small selection of materials: